cochy
Nov 27th 2007, 12:59 PM
What do NDs want to see when they pop in a weather tape. I keep hearing conflicting info, so I want to see if I can clarify things on here.
I've talked to a few that HATE it when people string together ten 15-30 second clips... the person I discussed this with said that it gives him no idea how this person would do in a full 3-minute segment.
That said, sending a full 3 minute segment seems a bit boring and more than a ND might want to see. Mixing a full segment with a bunch of other (short) segments seems long to me. "NDs only look at the tapes for 20-30 seconds."
I am also curious as to what content you should ideally have on a tape you send. I am thinking severe weather coverage (if available), teases/desk interaction (maybe one or two) and a main segment clip (1-2 minutes?). So max length 3 mins including everything? I assume you want to start with the meat too so they get a true sense of you in that first 30 seconds they're watching...
I've talked to a few that HATE it when people string together ten 15-30 second clips... the person I discussed this with said that it gives him no idea how this person would do in a full 3-minute segment.
That said, sending a full 3 minute segment seems a bit boring and more than a ND might want to see. Mixing a full segment with a bunch of other (short) segments seems long to me. "NDs only look at the tapes for 20-30 seconds."
I am also curious as to what content you should ideally have on a tape you send. I am thinking severe weather coverage (if available), teases/desk interaction (maybe one or two) and a main segment clip (1-2 minutes?). So max length 3 mins including everything? I assume you want to start with the meat too so they get a true sense of you in that first 30 seconds they're watching...